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RECETUM Noticias 33 Bodegas de la D.O. Rías Baixas protagonizan hoy el 'tunel del vino' en Manchester 33 Bodegas de la D.O. Rías Baixas protagonizan hoy el 'tunel del vino' en Manchester hace 11 años · Actualizado hace 5 años
El Reino Unido es el segundo mercado en las exportaciones de los vinos de la D.O. Rías Baixas. No en vano este Consejo Regulador está redoblando sus esfuerzos promocionales en dicho mercado. Estos esfuerzos han llevado a los vinos de Rías Baixas hasta Manchester, donde treinte y tres bodegas protagonizan hoy por primera vez en un túnel del vino dirigido exclusivamente a cincuenta prescriptores del norte del Reino Unido que cataron los vinos de Rías Baixas en el Hotel Hilton de Manchester. Hasta allí se ha desplazado un técnico de marketing de esta denominación para atender todas las dudas y demandas de estos importantes prescripores en una ciudad como Manchester que es clave para el mercado de Reino Unido.
También siguiendo con la apuesta promocional por el mercado anglosajón. Veintiuna bodegas de la D.O. Rías Baixas acuden a la feria Three Men , dirigida al consumidor. Un importante evento que se celebra hoy y mañana en Manchester. Este evento está dirigido y patrocinado por tres conocidos periodistas y presentadores de televisión , Tim Atkin MW, Olly Smith y Oz Clarke , cuenta con una gran acogida entre el público anglosajón. La D.O. Rías Baixas tiene un stand en dicha feria en la que el consumidor pudo degustar dieciseis vinos de esta denominación , todos ellos presentes en el mercado británico.
La D.O. Rías Baixas en el ejercicio 2013 exportó 695.862 litros a Reino Unido, incrementando esta cifra un 29,43 % con respecto al año anterior, unos litros que se tradujeron en 3.314.703 €, un 23,57 más que en el 2012.
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